Refunds & Cancellation Policy

This policy explains how your free trial works, when you can get a refund, and how to cancel your Build Me Different subscription. It sits alongside our Terms & Conditions and does not affect your statutory rights under UK consumer law.

1. Your 30-day free trial

Your membership starts with a 30-day free trial. You provide payment details at sign-up, but you are not charged during the trial. If you cancel before the trial ends, you will not be charged. If you do not cancel, your subscription automatically continues at £19.99/month and your first payment is taken at the end of the trial.

2. Your right to cancel under UK law

Build Me Different is a digital subscription service. Under the Consumer Contracts Regulations 2013, you normally have a 14-day "cooling-off" period after purchasing a digital service. Because our service gives you immediate access to digital content (your AI-generated plan), by starting your plan you agree that the service begins straight away and you acknowledge that your 14-day cancellation right may be reduced once the service has been fully performed. This does not remove your statutory rights.

3. How to cancel

You can cancel at any time — there are no lock-in contracts and no cancellation fees. To cancel:

• Use the manage subscription link in your account or in any billing email from us, which opens your subscription management page; or
• Email hello@buildmedifferent.co.uk from your registered email address and ask us to cancel.

When you cancel, your subscription remains active until the end of the billing period you have already paid for, and it will not renew after that. We recommend cancelling at least 24 hours before your next billing date to be sure the renewal is not processed.

4. Renewals and recurring payments

Subscriptions renew automatically each month (or each billing cycle you selected) until cancelled. Payments are processed securely through our payment providers, Shopify and Recharge. We do not store your full card details. Each renewal is charged at the plan price in effect at the time you subscribed unless we have notified you of a price change in advance.

5. Refunds outside the trial period

After your free trial, subscription payments are generally non-refundable, including for partial months or unused time, except where required by law. We may, at our discretion, offer a refund or credit in exceptional circumstances — for example a genuine technical fault that prevented you from using the service. If you believe you were charged in error or after cancelling, contact us and we will investigate and put right any mistake.

6. How refunds are processed

Approved refunds are issued to your original payment method through Shopify/Recharge. Refunds usually appear within 5–10 business days, depending on your bank or card provider. We do not charge any fee to process a refund.

7. Price changes

If we change the price of your plan, we will give you reasonable notice by email before the change takes effect. You are free to cancel before the new price applies if you do not wish to continue.

9. Contact us

For any cancellation, refund or billing question, email hello@buildmedifferent.co.uk. We aim to acknowledge every enquiry within 24 hours. Build Me Different is a trading name of Lee Hunt, United Kingdom.

This policy is provided for general information and does not remove or limit your statutory rights under UK consumer law, including the Consumer Rights Act 2015 and the Consumer Contracts Regulations 2013.